When advertising a new film, a marketing company’s job is to make you feel like you need to see a movie immediately. And now with Twitter if you don’t see a movie the moment its out you’re also subject to spoilers across social media.
In the summer season success is not measured in how much money the movie makes during the 8 or so weeks it sits in theaters. It’s all about the opening weekend.
When a movie like Iron Man 3 hits $174 million in opening weekend it’s a smashing success. And when a movie like The Lone Ranger only makes about $30 million, it’s considered one of the biggest failures of all time.
Of course we know a good movie is still a good movie whether you see it the first weekend or three months later at the dollar theater (which is now a $2.50 theater even though no one ever calls it that). It’s way cheaper to see a movie a few months later than it is on opening weekend and often just as enjoyable if not moreso. Yet a great movie trailer can sucker us into parting with our money because we think we need to see a movie immediately.
Summer blockbusters aren’t the only impulse purchase we make. Like kids in the checkout aisle enchanted by shiny candy wrappers we think our lives will be incomplete unless we have what we want right now. We are rarely content to wait on what we want.
As the summer comes to a close you may find yourself needing to have certain things right now. It may be a new bookbag or iPad or purse or pair of shoes. It may be a boyfriend or girlfriend or prom date or dance partner. It may be an invitation to a party or a club or a circle of friends.
Whatever it may be that has you thinking your life won’t be complete without it, know if you give your attention to God then the desires of your heart will be met.
What I’m trying to do here is to get you to relax, to not be so preoccupied with getting so you can respond to God’s giving. People who don’t know God and the way he works fuss over these things, but you know both God and how he works. Steep your life in God-reality, God-initiative, God-provisions. Don’t worry about missing out. You’ll find all your everyday human concerns will be met. Give your entire attention to what God is doing right now, and don’t get worked up about what may or may not happen tomorrow. God will help you deal with whatever hard things come up when the time comes.” Matthew 6:31-34
Your needs will not always be met in the way you expect, but God promises more than you could ever imagine if you seek Him above all else.
There will be no “Lone Ranger” situations in your life when you desires rest beyond the box office. God never disappoints.
What’s the most disappointing movie you’ve ever seen? When has God exceeded your expectations?