A lot of critics have been questioning this final season of Mad Men, as is their job. Seems like there’s been a rising tide of criticism that these last 6 episodes have not been up to the quality of the rest of the series.
One common complaint is that it seems like there’s no urgency to the story. Most people are wondering just what it is this final season and this show in general is all about.
For me this season it’s become fairly clear what Mad Men has been all about this whole time:
Mad Men is about the way Don Draper, and our culture as a whole, seeks meaning in meaningless things. Continue reading
Underrated aspect of living in Atlanta? Getting to see new Chick-Fil-A billboards driving down the highway everyday. When I see a new one I get as excited as Homer Simpson.
Seriously – the people at Chick-Fil-A aren’t just experts in deliciously addictive food. They’re also masterful marketers.
In 1995, Chick-Fil-A launched their definitive and often hilarious “Eat Mor Chikin” campaign. Surely you know the premise well by now: a group of cows band together to show off their talents (excluding spelling) to prove how they can be more than just food, imploring customers to eat chicken sandwiches instead of burgers.
How effective are the cows in marketing chicken nuggets?
The billboards in Atlanta featuring the cows don’t even mention the name Chick-Fil-A. Yet everyone driving by knows exactly what the billboard is advertising. Continue reading
If there has been one overarching theme of this final season of Mad Men, it’s been the reestablishment of Don Draper against a rapidly changing business climate.
As the world he once dominated quickly evolves past him, Don must work his way up from the bottom to reclaim his identity and to identify exactly what his identity is.
Mad Men often parallels the work of the creative team at the ad agency with the internal struggle of all writers and creative thinkers. One scene from the penultimate episode of this half season with Don and Peggy brilliantly breaks down the conflict a writer goes through when their work is good, but not quite good enough.
Ultimately though, the biggest struggle Don faces is not against his creativity but against his willingness to do the work at all. Continue reading
What will your life look like 3 years from now?
Some of you may be facing 3 more years of the same old, same old status quo. Others may be on the precipice of major changes and choices in life.
But wouldn’t it be cool to jump 3 years into the future to get a glance at how things will pan out?
That’s what “Parks and Recreation” did on their recent season finale. Not to give anything away, but the final scene took Leslie Knope and her Pawnee crew on a bold leap , skipping over 3 years and settling into the near future where the next season will take place. Continue reading
The reason you haven’t felt it is because it doesn’t exist. What you call love was invented by guys like me to sell nylons. – Don Draper
On “Mad Men”, Don Draper is the embodiment of confidence. He is the master of the main goal of advertising – making the public believe they simply cannot live without what he is selling. Advertising, at it’s best, points out what the audience needs. The right advertisement can make you think buying a bar of soap will change your life. What Don Draper does on “Mad Men” every week is nothing new. In fact, the principles of advertising can be traced all the way back to the Bible. Continue reading