There Is Such A Thing As Free

photo.PNG-2Who gives away the most anticipated new album of the year to the entire world for free?

Certainly not the biggest rock band in the world, right?

That would subvert the entire process we’ve become accustomed to as consumers.

That would flip the recording industry on its head.

That would be unheard of…if it didn’t just happen.

You’ve probably seen by now that after 5 years of waiting U2 finally released their latest album “Songs Of Innocence” completely free to anyone with an iTunes account.

And they didn’t just release it – it’s already sitting in everyone’s purchased music folder, waiting to be downloaded. The album is a gift to every iTunes customer, just waiting to be received.

Who could have seen something like this coming?

Actually, it sounds kind of familiar.

Sounds kind of like a God giving away His gift of salvation completely for free. Continue reading

The Breaking

forbes.com

Walter White never expected to be on the run. As the final season of “Breaking Bad” began last summer, the show flashed forward to a scene a year into the future. Walter White is on the lam in disguise using a stolen identity, running away rom God only knows what kind of violent pursuit.

When he began his descent into murderous meth-cooking kingpin, Walter White just wanted to get in and out of the drug business with a nest egg for his family.

Walter White never expected to become a drug dealer in the first place. He was just a chemistry teacher with no savings facing down a terminal lung cancer diagnosis which would bankrupt his family.

Of course, Walter White never expected to develop terminal lung cancer. No one ever plans on having cancer. Life just sort of breaks that way.

Life has a way of escalating quickly. Maybe not as quick as “Breaking Bad” or those DirecTV commercials. But the plans we construct for our lives always seem to be unraveling. Continue reading

Don’t Think Twice, It’s All Right

bob dylan press 1 .jpgWhat’s money? A man is a success if he gets up in the morning and goes to bed at night and does what he wants to do. – Bob Dylan

When the world expects Bob Dylan to play he acoustic, he goes electric.

When the world expects Bob Dylan to rage against traditional values, he becomes a born-again Christian.

When the world expects Bob Dylan to be out of surprises, he releases a Christmas album 40 years into his career.

When the world expects Bob Dylan to go quietly into the good night, he tours harder than ever and continues to put out 5 star albums in his 70s. Continue reading