If U2’s latest album popping up in your iCloud was your introduction to the band, I’m sorry. 

Not because I think it’s a bad record. In fact I thought it was a pretty amazing gift.

But even I have to admit that it does seem a little rude for even the biggest band of the world to arrive unannounced in your download folder.

So if your first impression of Bono and the boys is their drunken stumbling into your music library, I want to ask you today to give them a second chance.
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