No movie company has ever had a run of success like Pixar.
Starting with “Toy Story” in 1995 all the way up to their latest production “Inside Out” (which is on track to be possibly their biggest film ever), their success rate has been unprecedented. Even their worst movies (like oh, I don’t know, “Cars” maybe) are still pretty great.
As someone who’s been on the Pixar bandwagon since seeing “Toy Story” in theaters 20 years ago, I’ve seen 3 clear reasons why this movie company has been so incredibly successful connecting with kids from age 5 to 105.
I think if churches put these 3 Pixar practices into place we could be more successful in connecting with our audience as well: Continue reading
Kids say the darndest things.
By now you’ve probably seen the series of AT&T commercials featuring a droll corporate everyman interviewing a series of elementary school children. The man in the suit asks kids questions like “What’s better – doing two things at once or just one?” He typically receives the answer you’d expect from a 6-year-old.
These commercials are the greatest thing ever:
(Click here if you can’t see the Youtube video above.)
All of this is to promote how even little kids are smart enough to realize AT&T’s products are superior to other phone companies. The commercials may not be super effective in mobilizing you toward AT&T, but they do illustrate just how insightful kids are. They also provide a great lesson to us about wonder. Continue reading